Yotpo

Yotpo is one of today’s most popular and worth-of-considering content marketing apps specifically designed for e-commerce stores and retail businesses. At the same time, Yotpo has an array of out-of-the-box features our experts recommend to interested users.

Features

Reviews & Ratings
Loyalty
Referrals
SMS Marketing
Visual UGC

Pricing

Pricing varies depending on number of users: Yotpo Pricing

Free Trial Available

Yes

G2 Score

4.3/5 (out of 155 reviews)

Reviews (Snippets from G2)

Pros

I like the ability to do flows the most. Allowing me to get very personal and granular with all of my messages.
Yotpo has been great to increase reviews on our fast-growing site. We have many SKUs so it was hard to obtain reviews for products other than our most popular.
After implementation, the platform is easy to use and makes real-time changes to displays on the website seamless.
Moderating reviews and replying to a customer could not be easier.
Review request email template is pre-built with the necessary attributes important to gathering feedback.
Trusted review app that integrates with other platforms we use daily for our ecommerce business: Shopify and Klaviyo specifically.

Cons

Free and Growth(paid) plans are very basic and limited when it comes to features, customizations, integrations and social sharing etc.
The mobile pop up version could use a little improvement. The mobile version appears warped if an image is part of the sign up pop up message.
Once you've uninstalled and re-installed, the auto-set-up doesn't populate again.
The price. It's expensive software and there are add ons which feels like nickel and diming.
SMS Bump offerings are limited and we do not receive the support needed to be successful.
Having to upgrade to access different features that should be standard inclusions.

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