Moz

SEOmoz is the world's most popular provider of SEO software. Their easy to use tools and tutorials make search engine optimization accessible to everyone.

Features

Keyword Research
Rank Tracking
Site Crawl
On-Page Optimization
Link Research
Custom Reports

Pricing

Pricing varies depending on number of users: Moz Pricing

Free Trial Available

Yes

G2 Score

4.4/5 (out of 328 reviews)

Reviews (Snippets from G2)

Pros

Moz has a good number of keyword databases, backlinks information, local market optimization tools, and the price is almost affordable.
Moz is best for all marketers and for SEO professionals for rank up websites drive traffic to website generate leads.
As an SEO Specialist, Moz Pro is a necessity for me. I always use Moz Pro for my various SEO needs, but the main thing that I like about it is keyword research and link analysis.
It's realy good on concepts like domain authority and search visibility vs. competitors.
There's a ton of tools for Keyword research, planning, and strategy. Moz is the easiest to use and the most powerful from a strategy and planning perspective.

Cons

I don't really enjoy their reporting tools. I had a hard time setting them up, and even with Moz's notes / coaching.
The main board is quite complex and difficult to understand at first, however, after a long period of adaptation one ends up getting used to it.
Navigating the interface is unnecessarily difficult. Though the keyword tool is good for the US, it does not perform well when looking at international rankings.
The site crawl tool doesn't have the robust functionality of other similar tools.
Can sometimes be overwhelming to a new user, with more features than you know what to do with.

Moz Alternatives

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